Make your data more context-aware with JSON-LD

Over the last few years, you would have noticed that GMail got smarter. If an e-mail is about a flight ticket, then GMail shows a short summary with the flight number, destination, timing and seat information. It will also offer to create a reminder for when you should leave based on your location relative to the airport. For an e-Commerce purchase, there is a summary in an invoice format, showing the item particulars and the price. How does Google know that a particular mail is about a certain topic? Has Google gotten so smart with language processing that they understand the context from mail content? Not only GMail, but even Google Search does smart things like automatically showing nutrition info when you type in the name of a food item. Continue reading “Make your data more context-aware with JSON-LD”